• Content marketing that makes your business the BEST answer.

    Web pages, social, email, offline...all your marketing needs content. Valuable content answers questions, solves problems & builds relationships. Relationships are built on trust. Trust drives revenue and that's how we use content to deliver exceptional results for you.

    Free 8 Step content marketing plan

    Download this swiss army knife guide for creating a smart content marketing strategy for your business complete with our editorial calendar to get you started fast.

Discover how Content Marketing can help your business achieve its goals.

Get 30 mins of free feedback tailored to your business from our Digital Marketing Strategist.

  • A successful content marketing strategy is dependent on how well you know the customer’s information needs. Listening is required.

    Joe PulizziTweet This!

At Content First, we look at your business through the eyes of customers you don’t yet have and create a laser focus on your buyer personas to craft a content strategy that leverages your entire digital ecosystem by publishing creative & interesting content designed to reach, engage and build your ideal audience. An audience that is searching for help to solve their problems and answers their questions. That’s where we bring you into the equation by making your business the BEST answer.

We partner with you to create a crystal-clear content marketing plan designed to build trust, leads and most importantly, build your business.

A complete suite of Content Marketing services.

  • Persona Development

    We work with you to identify your ideal customers by creating detailed buyer personas so the right content can be created for the right person at the right time.

  • Content Writing

    We fuel your website and marketing channels with great content including blog articles, guides, social media, newsletters and much more.

  • Search Engine Optimisation

    Each piece of your content is optimised using white-hat techniques so it ranks well and provides a compelling read that people want to share.

  • Publishing & Promotion

    Effective publishing and promotion across social media, email, blogs & other channels delivers your content safely into the hands of your ideal customers.

  • Website Development

    We develop results driven responsive WordPress websites directly connected to your content marketing strategy. They deliver the goods.

Website not performing? Learn Why.

Discover the 3 factors that will determine if your website is a cash cow or a lame duck. Learn how content marketing can turn this around and transform your website into a content hub that fuels your marketing strategy and attracts your ideal customers. See the exact techniques we used to train 280 tourism operators in South Australia. This was their collective feedback:

  • 100% of delegates found the conferences valuable to their business
  • 99% of participants will implement actions presented at the conferences

Prefer video?

Adam_PresentingYou’re not alone – the devil is in the details. Get on the early bird list to be notified when Profitable Content Marketing is live. You’ll get 1 hr of free insights & training presented by our founder Adam Wallace who has 16 years of experience delivering web strategies for businesses. We know you’ll walk away with immediate actions to implement! Get on the early bird list »

How we on-board new clients.

  1. Free Inbound Marketing Assessment: We start our process with a free 30-minute analysis of your current marketing and an assessment of how content marketing can help you reach your business goals.
  2. Goal Setting & Business Interview: We take you through a one-hour business fact finding questionnaire to better understand your business, market position, timelines, requirements, resources, and budget.
  3. Development of Your Content Marketing Game Plan: Content First will work with you to develop a actionable 6-12-month content marketing strategy tailored to help you achieve your unique business goals.
  4. Campaign Development & Optimisation of Existing Marketing: With the Game Plan completed, we mobilise our team and get things moving all coordinated through through our online project management system.
  5. Game Plan Kickoff & Monthly Implementation Services: Once the systems and  tools are set up it’s time to start creating, publishing & promoting content across the agreed marketing channels. This will drive traffic, leads, and customers.

It’s what they say that counts.

  • Taking your online marketing to the next level by providing you the education and strategy you need to become online leaders. After my (easy to understand) SEO training session with Julia, I was able to implement suggestions, which increased our keyword search results by 30%.

    ChanelleBIG4 Adventure Whitsundays
  • If you’re anything like me, getting your head around Google’s algorithms (Penguin, Panda and now Hummingbird) is like a trip into outer space, not to be undertaken unless you are highly skilled, have un-limited amounts of time and funds. Coming to grips with the significance of these processes is not for the faint-hearted. Personally it was worth my time to focus on what I do well, and engage Adam and the Content First Team to cut loose on what they do well. The launch of the new website and its appearance is light years away from what I've had in the past and the content is fresh and reads well. The really satisfying part in all of this, you can have images that look great, but you definitely have to have the content written in such a way that it does justice not only to the the to 'look' and 'feel' of your business on the web, but it does that all important job of being noticed – copy is definitely King.

    JohnTraining Basix
  • Our website is producing three times the number of visitors to us on a monthly basis compared to both our previous websites. Since going live at the end of February 2011 our monthly increase in business levels has averaged 30% up on the same period as last year!

    PeterCamelot Cottages

Discover how Content Marketing can help your business achieve its goals.

Get free 30-minute focused feedback tailored to your business from our Digital Marketing Strategist.